Blue Nova Technology’s Privacy Policy Statement


Privacy Policy

Purpose of the Privacy Policy:

Most companies that you do business with choose whether and how they want to share your personal information. You control your personal information. Federal law gives you the right to limit some, but not all, of that sharing. Federal law also requires companies to tell you how they collect, share, and protect your personal information. Please read this Privacy Policy carefully to understand how we use your personal information.


By clicking “I Agree,” downloading, installing, using, licensing, accessing or otherwise using the services and/or the Light-Life platform, you acknowledge and agree that you have read, understand, and agree to be bound by this Privacy Policy and Blue Nova Technology’s Terms of Service. You agree to the Terms and Privacy Policy including the collection, use, and disclosure of identifying personal information or registration information by Blue Nova Technology as described herein. A user is permitted to access and employ the Services only if he or she agrees to the terms of the privacy policy as set forth herein. If you do not agree to these Terms and Privacy Policy, do not use the Services. In this Privacy Policy, the words “including” and “include” mean “including, but not limited to.”
Pursuant to Blue Nova Technology’s Terms of Service, you agree to receive initial notice of this Privacy Policy, and all annual notices of the Privacy Policy, as amended from time to time, electronically. Blue Nova Technology may modify or amend this policy from time to time. All notices of any changes to this Privacy Policy are provided to you via email or by posting the modified Privacy Policy, which will be available for review by you, on our Website.
The continuous use of the Application constitutes you are consenting to our processing of your information as set forth in this Privacy Policy now and as amended by us. “Processing,” means using cookies on a computer/hand held device or using or touching information in any way, including, but not limited to, collecting, storing, deleting, using, combining and disclosing information, all of which activities will take place in the United States. If you reside outside the United States your information will be transferred, processed and stored there under privacy standards.

User Information:

To use the Services, you may be required to register with Blue Nova Technology and disclose identifying personal information and payment information. Failure to register with us may inhibit your use of the Services. Blue Nova Technology makes reasonable efforts to protect user privacy within the guidelines set forth in this Privacy Policy and within applicable laws. Any important information you provide will become part of Blue Nova Technology’s normal business records.
When you register, you may be required to provide identifying personal information, including your name, date of birth, username, password, email address, mailing address, telephone number, and other registration information. Also, you may be required to provide your payment information in connection with the Services. You may be asked to provide an identifying photograph in order to take advantage of your Service. The collected information is reviewed to ensure that only relevant information is collected and stored. Blue Nova Technology takes reasonable precautions to ensure that the information we collect is accurate and current. However, it is up to you to update your identifying personal and financial information when it is necessary. Furthermore, you may be asked to complete a survey or provide feedback. You are not required to provide all information. However, by not providing us your complete identifying personal information or payment information, you may not have complete access or be able to take advantage of all features of the Services. To take advantage of the Service, you will need to link a payment instrument such as a credit or debit card account to your user account. Blue Nova Technology will only ever use your Financial Information for the purpose of submitting an authorized charge to your payment instrument. Financial Information is never provided to Blue Nova Technology in unencrypted form, or stored by Blue Nova Technology. Your Financial Information is never disclosed to third-parties other than Blue Nova Technology’s data vault and payment gateway provider, including but not limited to online payment system services.
Blue Nova Technology may use registration information to create aggregated data for analytical purposes. This statistical information does not contain any individual identifying personal information or contact information and is used to understand our customer base as a whole and to better serve the market. Blue Nova Technology reserves the right to sell, license, share or otherwise disclose such aggregated, non-identifiable anonymous data to third-parties.
Deletion of the registration information is limited by what Blue Nova Technology is required to retain by law or for its legitimate business purposes. Blue Nova Technology provides access to and alteration of the registration information free of charge, so long as doing so does not require an unreasonable effort. Blue Nova Technology may decline to process requests to alter the registration information where you cannot be identified or if such requests are unreasonable, require disproportionate technical effort, endanger the privacy of others, or would be impractical.
With the information you provide to us, we may use the information to contact you to provide you with important information, updates, notices, and promotions. From time to time, the Site or Application may display links to third-party sites with which we have no affiliation. Know that we do not share your identifying personal information with outside third-parties and are not affiliated with their practices. As part of the Services, participating venues may send messages to you about their services, promotions and venue information, whether in that particular venue’s geo-fencing or to all users outside the geo-fence.
Notwithstanding anything to the contrary in this Privacy Policy, Blue Nova Technology reserves the right to use or disclose registration information and any other information Blue Nova Technology collects in connection with the Services to any successor to Blue Nova Technology’s business, including as a result of any merger, acquisition, asset sale or similar transaction; to any law enforcement, judicial authority, or governmental or regulatory authority, to the extent required by law or legal process; or if in Blue Nova Technology’s reasonable discretion, such use or disclosure is necessary to enforce or protect Blue Nova Technology’s legal rights or to protect third-parties.

Social Media:

Light-Life is integrated with various social media platforms, including Facebook, Instagram, and Twitter. When you elect to access and use the social media Services, you will be sharing your information (which will include personal information if you elect to share such information) with those social media services. As with other third-party sites, the information that you share with the social media services will be governed by the privacy policies and terms of service of the providers of such Social Media Services and not by the policies and procedures described in the Terms and Privacy Policy. You may also be able to modify your privacy settings with these social media services to, for example, control what information the social media services disclose to other entities, including Blue Nova Technology. When you add social media service accounts to Light-Life or log into Light-Life using your social media services account, we will collect relevant information necessary to enable Light-Life to access that social media service, however you will provide your login information, like your password, directly to such social media service. As part of such integration, the social media service will provide Blue Nova Technology with access to certain information that you have provided to such social media service, and we will use, store and disclose such information in accordance with this Privacy Policy and, if and to the extent applicable, the policies of such social media services. However, please remember that the manner in which social media services use, store and disclose your information is governed by the policies of the applicable social media services provider, and, as a result, Blue Nova Technology shall not have any liability or responsibility for the privacy practices or other actions of social media services that may be enabled within and/or otherwise accessible through Light-Life.

Blue Nova Technology uses generally accepted industry standards to protect the information you provide us, both during transmission and after receipt. Despite the measures we take to protect your information, we do not and cannot guarantee the security of your personal and financial information. Blue Nova Technology will collect your financial information by using a contributing third-party’s secure vault and payment gateway provider. Blue Nova Technology will never store your financial information itself.

Service Related Technologies:

Blue Nova Technology and its contributing third-party may use web tracking technologies to collect data related to your use of the Site and Services. The information stored includes cookies, the pages you view on the Site, your browser type, IP address, phone numbers and names of venues that you contact requested and referring URL, links that you clicked, transaction history while using the Services, your location, and any other necessary information necessary to facilitate your use of the Application and Services.
To optimize your use of the Services and to provide an efficient Service, we may send cookies to your computer and mobile device. Blue Nova Technology uses web tracking Information to administer the Services and to understand how well our Services are working, and to develop aggregate, statistical information on usage of the Services. Blue Nova Technology may sell, license, share or otherwise disclose web tracking Information, without individual identifying information, to third-party advertisers and advertising agencies, Merchants, and Contractors. Should Blue Nova Technology contract a third-party to provide aspects of the Services to the users, those third-parties may also use the same web tracking technologies expressed herein. At the expense of service performance, you may modify your browser settings to limit which web tracking technologies are permitted on your computer and mobile device. Should you choose to disable cookies, some aspects of the Site may not operate properly. To receive the benefits from the many features of the Service, you may have to enable the GPS or Bluetooth technology on your mobile device to send out your current location. We may use your device’s location to provide you with some of our location-dependent features of the Services and Service related information. Should you decline these features, you may disable your device’s GPS or Bluetooth.

Promotional Communications:

You may be given the option to opt out of receiving promotional messages from Blue Nova Technology or third-party venues upon receiving instructions. If you opt out, we may still send you non-promotional communications, such as those about your account, about Services you have requested, or our ongoing business relations.
If you have any questions regarding the Privacy Policy while using the Application, or have questions about our practices, please contact us at [email protected]